HUMAYRA SHEIKH LIMA
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HUMAYRA SHEIKH LIMA

Digital Marketing Specialist

Website Merchandising Digital Marketing

About Me

Prudent and result-oriented individual, enthusiastic to work in a challenging position; skilled in communication,
cross-functional coordination, technical issue handling, and report analysis. Ambitious to become an expert and
eager to apply my organizational and problem-solving abilities to ensure smooth business operations, enhance
client satisfaction, continuous process improvement and support business growth.

Experience

Associate Officer
Site Merchandising
Sales & Marketing
E-commerce
BRAC-Aarong
March 2022- Present
Key Responsibilities-
▪ Handled product launches and promotional campaigns through
CMS page update
ensuring all information was clear
engaging
and error-free.
▪ Prepared performance reports and dashboards to track campaign
effectiveness
customer engagement
and sales performance.
▪ Liaised with cross-functional teams (IT
marketing
sales
customer care) to coordinate product data and solve operational
bottlenecks.
▪ Provided technical support to customers and internal teams by
identifying and escalating website issues or order processing
errors.
▪ Monitored inventory levels and coordinated with the buying team
to prevent stock outs or delivery delays.
▪ Researching & Evaluating perspective customer demands by tested website functionality (UAT) before major updates to ensure a smooth shopping experience for end users.

Education

Website Merchandising
E-commerce (Meganto)
Digital Marketing

Expertise

Top Skills

Website Merchandising
91%
Digital Marketing
77%

All Skills

Website Merchandising Digital Marketing

Portfolio

No portfolio projects available yet.

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